- Also known as
primary name: Underwood, Sarah
- individual; shop/business; fibre/textile worker; British; Female
- Life dates
- The Cabinet on Ludgate Hill, London (shop)
- Trade card in Heal Collection (Heal,86.85) advertises "S: Underwood, Milliner and Haberdasher of Small Wares and childs-Coat-Maker... Sells rich French & English Gold & Silver Aprons Handkerchiefs & Tippits, all sorts of Fringes, rich Gold & Silver'd Ribons [sic], Paduasoy & Plain; all sorts of flowers, fans, Necklaces, Black Velvet, Mantua Silks, Alamodes, & Sarsanets; all sorts of Silk & Gause Handkerchiefs; all sorts of Hats & Caps for Ladies, Manteels & Scarves & Velvet Hoods, Kid Gloves at 22s. per Dozen, & Lambe at 15s per Dozen; Strip'd & Plain Dimities, quilted, work'd Waistcoats, & Boned Waistcoats, Cane Hoop Petty-Coats yt out ware the best sort of Wale [sic] Bone; quilted Petticoats, Bombazeens, & Widow's Crape Hoods & Scarves; Childrens quarted Stays as Cheap as Dimity ones at other Places, Basket Blankets & all Things necessary for Children; all sorts of Silks, Threads, Tapes, Pins, Needles & Haberdashery Goods. The Original Hungary Water Warehouse, King's Honey-Water. / NB. Funerals Decently Perform'd."
According to Heal's notes on mount, she was advertised in the 'Daily Advertiser' on 3rd December 1748 and noted in Hilton Price's Signs on Ludgate Hill in 1752. Heal adds that Joseph Underwood, child's coat maker, took out an insurance policy (No. 29089) at Ludgate Hill with the Sun Insurance Company in 1723, that a Mrs Eade owned a Hungary Water Ware-house in Ludgate Hill in 1721, and notes a billhead of Thomas Pistor, dated 1699 and giving the address of the Cabinett on Ludgate Hill (Heal,28.174).
Nigel Tattersfield (email Sept 2021): Sarah Underwood was the wife of Joseph Underwood who died in 1745 (will at National Archives, PROB 11/742/331, proved 17 October 1745). In his will, Joseph Underwood describes himself as 'cooper' but this was not his trade, just the Worshipful Company to which he was affiliated; he was clearly a child's coat-maker and his wife succeeded to the business. She died in 1758 (will at National Archives, PROB 11/839/259, proved 15 July 1758).
- Ambrose Heal's notes on mount 86.85 (filled in with a receipt by Underwood dated 1746)